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Press Kit

Everything you need to write about Tidy Affairs.

About Tidy Affairs

Standard boilerplate for use in articles. Please feel free to copy and use verbatim.

Tidy Affairs gives individuals and businesses a private, secure way to share important information with the people they trust. Individuals use it to leave personal wishes, instructions and messages for loved ones; solicitors, executors and businesses use it for client estate work and continuity planning. Documents are end-to-end encrypted — even Tidy Affairs cannot read them — and access is granted only to named “key holders”. Based in the UK, Tidy Affairs provides free access to hospice and end-of-life care users, the military and veteran community, and those living with progressive cognitive conditions. More at tidyaffairs.com.

One-line description

Tidy Affairs is a private, secure way to share important information with the people you trust — ready for when they need it.

Quick facts

  • Product: Tidy Affairs
  • Operated by: This Company (Digital) Limited, United Kingdom
  • Founded: September 2022 (major relaunch April 2026)
  • Sector: Digital legacy / secure information sharing
  • Audience: Individuals, families, solicitors, executors, family offices, small businesses
  • Pricing: Individual £100 one-off; Business £100 per year; free access available in the UK for hospice and end-of-life care users, those diagnosed with progressive cognitive conditions, and serving armed forces personnel and veterans — gifted through partner organisations and charities
  • Data sovereignty: Stored on independent UK infrastructure, under UK jurisdiction, maintained by a UK-based team
  • Encryption: End-to-end and zero-knowledge — documents are encrypted in the user’s browser, before they reach our servers
  • Continuity reserve: Reserve fund equivalent to 10 years of hosting costs, plus contractual continuity arrangements with trusted third parties

Founder

Matthew Gibson — Director, This Company (Digital) Limited

Matthew Gibson founded Tidy Affairs in September 2022 and led the major relaunch in April 2026. He is director of This Company (Digital) Limited, the UK software studio that designs, develops and hosts Tidy Affairs.

Matthew Gibson on LinkedIn →

Available for attribution

Cleared for use in articles without needing to request comment. Please attribute as shown.

“We set out to build something that gives people peace of mind — knowing their important documents are safe, organised, and accessible to the right people at the right time.”

— Matthew Gibson, Director, This Company (Digital) Limited

Logo

Please use the official logo without modification. Maintain clear space around the mark and avoid placing it on busy backgrounds.

Download all logos as a zip — PNG and JPG, both colour variants, large and small sizes

Blue logo (for light backgrounds)

Tidy Affairs logo, blue on white

Light logo (for dark backgrounds)

Tidy Affairs logo, white on dark

Brand colours

Please use the primary blue for headings, calls-to-action and the logo. The darker shade is used for hover states, accents and secondary contrast.

Primary blue
HEX #2D558E
RGB 45, 85, 142
Primary blue (dark)
HEX #1E3A5F
RGB 30, 58, 95

Screenshots

Product screenshots for editorial use. Click an image to download the full-size file.

Tidy Affairs dashboard home screen, showing vaults and key holders at a glance
Dashboard home — the account overview showing vaults, key holders and notification settings.
Tidy Affairs security settings page with two-person rule, time-lock and activity log controls
Security dashboard — passkey management, session controls and activity log.
Tidy Affairs account settings page with passkey management and login preferences
Account dashboard — edit profile information and manage account status.

Additional screenshots — vaults, document editor, key holders, time-lock configuration — are available on request.

Press contact

For media enquiries, interviews or comment:

press@tidyaffairs.com